targeted visitors to my website and i
will also show you
how I managed to outrank some big
websites for example for this keyword
here best texas
state parks for camping you can see that
my travel blog travel croc is in
position number two and I managed to
outrank
some very high authority dot gov
websites
I've managed to outrank other huge
authority sites for example for Borah
borough facts
one of my blogs travelcroc.com once
again is ranking on page one
and it's outranking britannica.com
encyclopedia so
Read this vide Article all the way through to
In the end doesn't skip any
sections of the Article and I will show
you exactly how I do this and how you
can start doing the same the process
essentially consists
of two steps step, one is to generate
keyword lists and after you've got the
keyword lists
generated step two is to then validate
each of the keywords on the list
and find the best most suitable and
easiest keywords
so I'll walk you through both of these
steps let's get into step one which is
generating keyword lists
the first method to generate keyword
lists are by using google autosuggest but
I will show you a few
advanced tricks that you probably don't
know so the first thing
to look at is to make sure that you're
looking at
google our website if your content is
going to be in English
you will want to be doing this method
using google our website so just type in
google us into google and then click
this first result
this will ensure that you are looking at
google search results as if someone who
is located in the us
of course, if your website is in Italian
or in german you will want to go
into google Italy or google Germany then
you can use the Google autosuggest
feature as we're working through this
the Article we're going to be
growing a list of keywords similar to
what you can see on the screen
and I will show you how to generate a
list of these keywords we're going to
populate all of the keywords
into the left-hand side and then we're
actually going to undertake some
analysis to figure out how easy
it is to rank for each of these keywords
so the first
way to actually start populating this
keyword
is by typing in something that's related
to your topic
into the google search bar so if let's
say
you have a travel blog then you might be
exploring
ideas about what to write about the
state of texas
so and then you would type in texas and
you can see that Google is starting to
automatically suggest
certain things here for you now I will
expand this I will write something like
texas
state parks all right and now you can
see that we're starting to get some
suggestions
now these are sorted in the order of
the highest popularity so we will know from
these that texas state parks have got
the highest search volume texas state
park reservations
will have the second-highest texas state
park maps will have
fewer volume etc all the way down the
the list you can do this the same way in any
niche it doesn't
just work in the travel niche you can do
this with internet marketing with
finance with parenting
for example, if you start typing in the best
kids and then you will see that there are
all the suggestions for best kids movies
jokes movies of all time watch etc now
to come back to our example
you can see that I've gotten some
suggestions that I probably wouldn't
have thought of
if I was just doing research in my head
rather than using google autosuggest and
I can see here we've got texas state
parks with cabins
texas state parks iv camping bucket
journal so these are quite unusual
keywords that we probably wouldn't have
thought of ourselves
so let's take this one texas state box
with cabins that sounds like a nice
keyword and we can
enter it into our shortlist as the first
the potential option here texas state parks
with cabins now here are a couple of
advanced streaks
uh with google auto suggest you get
10 suggestions here but you can actually
start typing
letter by letter after for example texas
state box and then you can
type in a and you will see all the
suggestions that start with a
so alcohol account Austin text
availability and natural areas
then you can type in b you will get a
a different set of keywords where the
the fourth word in the sentence starts with
b you can do then the same thing with c
with d this way you can actually get a
a lot of long-tail ideas
now to take it one step further what you
can here do
are you can also go to the start of this
phrase and you can type in an underscore
and once you do that you will get it's
kind of like a wild card
you will get suggestions again in the
order of priority with the highest
the volume being towards the top
of the different keywords where the
first word
is anything so we've got our
the best list of east reserve so this is
very very powerful because it might
bring up
some ideas that you wouldn't have
thought of before and you can then
also start doing some more advanced
things such as
typing in a letter you can type in d
here and it will bring up everything
where the first
word starts with a d with an f
g etc so this brings up a lot more
options for you and you can even
go in between so, for example, you can go
texas and then
under underscore state parks and that
will
put in a wild card in between the words
in the sentence so for example, go
texas best state parks that are not
something that we've considered before
we can even type in texas parks and then
put an underscore and this will
show us uh all the different keywords
where between texas and parks there are
other
words included so here are also some
unusual ones like texas RV parks texas
amusement parks that's not something
that we've considered before
so this way you can generate lots and
lots of keyword ideas so let's include a
a couple of these potential keywords into
our list of keywords that we're
generating
and now let's move on to the second way
of generating keyword ideas
and that is by using LSI keywords or
related keywords
anytime you type in a search query into
google such as texas state parks that
we've got here on the top left
if you scroll down all the way to the
bottom of the page you will see that
there are some suggested searches such
as texas state parks near me
texas state parks camping texas state
park reservations texas state parks with
cabins
so these can actually give you some
ideas on the keywords that Google thinks
are related to the main search query
that you've just
entered and it's always important to
check
these suggestions are because google will
often give you suggestions that you
haven't thought of before yourself
for example, if i type in best texas
state parks in the
top left I can see that here at the
bottom I've got a texas state park
reservations and best
texas state parks for families which is
not something that's been suggested to
us before
by the auto-suggest feature so let's
take a couple of these
and let's add them to our list of
keywords best texas state parks for
hiking best texas state parks for
families that all sounds good and let's
now move on to the next way of
generating keyword lists
for that, we're going to be using google
keyword planner tool it's completely
free to use
if you have not used it before you can
type into google google
keyword planner and then click onto the
first result
sign up for the account you may be asked
to set up an ad campaign you can do it
however, as soon as you set up the ad
the campaign you can just place it on hold
or on pause
so you won't actually have to have any
money spent on the ads but you will gain
access to the google keyword planner
tool
so access the keyword planner tool and we'll
continue from there once you're inside
google keyword planner tool
I suggest that you type in a keyword
that outlines the general topic of what
you are researching into the search bar
for example, i might type in texas state
parks and texas parks
and then very importantly you should
change this location so
by default, it'll default to your country
so go into this option
and then delete the country click save
Do you want to look at worldwide volume for
this unless you've got specific reasons
to look at a very sort of localized
search volume for this
then click get results and you will get
a list of keywords with a lot of
very relevant information let's review
the results
first of all, google will show you the
keywords that you've entered
and the average monthly searches and
some other information about those
keywords
but what is more interesting at this
point in time
is these keyword ideas so google
topically knows what kind of keywords
people might be typing in if they're
interested in texas state parks what
else are they typing
into google and have a look at all of
these
great keyword ideas that google keyword
planner tool has given us
completely free of charge this is not a
paid tool
we can see suggestions that are sort of
obvious national parks in texas but
there are lots that you probably would
not
have thought of before unless you are
very familiar with texas
such as lake Houston wilderness park
big bend national park Palo Duro canyon
state park
and lots and lots of similar keywords in
total we've actually got 1
271 keyword ideas for free from google
keyword planner tool here is a cool
the keyword that I wouldn't have found
otherwise myself camping near Dallas
this is a good one
so we can add this keyword to our list
of keyword ideas here
but then what you can also do is you can
start typing
those keywords that we've just found
into google to see autosuggestions for
it and you can see
camping near Dallas with cabins for
an example is another keyword idea
that we've just gotten just by looking
at the keyword ideas here
and then using google autosuggest so the
opportunities to generate
keyword lists are literally limitless
using these methods
the last method that I want to show you
how to generate keyword lists
is by using the tool called sem rush the
The previous three methods were 100
free sem rush has got a 14 day free
a trial which you can
get by clicking the link in the
description below
in those 14 days, you can actually do a
a lot of research a little manipulation
and you can get
really useful results from sm rush and
after those 14 days, you can sort of
decide whether you want to continue
using this tool or not
now I will show you something very
powerful that I personally love myself
and that is to use this domain overview
option on the left-hand side
you can analyze and reverse engineer
keywords for any domain
for example, let's say you keep seeing
this website here glampinghub.com
around in your research and you can
actually
find out all of the keywords that
they're currently ranking for using the
sem rush tool
here is how to do this so you will want
to copy the
the domain name of this website you can do
this of course with
any website in any niche doesn't have to
be just camping
and then you would need to enter this
domain name here into the domain
overview and click search and that will
give you
an idea on this domain but the part that
we're mostly interested in
is this organic search traffic and
keywords data so we can see this is a
very large website
and we can actually then click through
and take a look at all of the keywords
that this website is currently ranking
for
once this page opens up you will see
that on
us google it's ranking for 257 000
different keywords
and this tool will actually give us all
of their keywords that are in the
database of semrush
257 000 keywords are great but the big
question is which of them
are easy to rank for and this is where
you can use sm rush advanced filters
option
and you can choose the option of include
and which is keyword difficulty and then
we can say
less than 65 so 65 is sort of the cutoff
anything below 65 is
actually a really easy keyword even for
a brand new website
that is just a mom and dad blog like if
you've got a brand new website
you should be okay to rank for anything
that's got kd less than 65 so can click
apply
and guess what we still have 33 000
keywords that are easy to rank for
you can review these keywords afterwards
you can look at the kid and it's given us
some amazing ideas that we
i would definitely not have
thought of before me
such as glamping in Arkansas that's not
something that I've
ever considered or would have thought of
glamping in Arkansas
or look at this campgrounds in million
rocket main
I've never even heard of millinocket
main but I do live in Australia so sorry
I do know the state main
but just not this particular location
you can do a whole bunch of stuff within
sm rush you can export all these
keywords for now let's just copy and
paste these keywords into our shortlist
okay so now you know four very very
powerful ways to generate
huge lists of keywords uh
in your niche and what you're probably
thinking of now
is well how do we make sure that you can
actually, rank for those keywords
this is where the next part of the
the process starts so now we're going to go
through this
list of keywords and we're going to
analyze it just to show you that the
methods I'm about to show you
actually, work let's take a look at the
proof once again
so let's take a look at these two
keywords texas state parks for camping
and best texas state parks for camping
there are just some of the keywords that
my website ranks for and
both are really good keywords they've
got really good
monthly searches so one between 1 000
and 10 000 another one between 100
and 1000 and I rank in page one for both
of them so if we look at
texas state parks for camping which is
the larger keyword I rank here on
page one in position 10 and if we look
at keyword research tools free
best texas state parks for camping I am
ranking
in position two and I'm actually out
ranking the official texas.gov
the website which is pretty cool right I'm a
pretty small blogger I don't have the
same budget
as the texas.gov website but
by implementing very simple things I'm
going to show you how I managed to
outrank and how you can do
the same how you can find the winning
keywords the first thing to remember
is that the authority of your website
doesn't really matter that much what
matters most to google today
is the quality of the article and the
relevance why
is my site ranking and why is it
outranking this massive
the very very authoritative website which is
the official government website for
texas well that is because
of relevance, i am actually the only one
On the first page of google who is
targeting this exact key phrase look at
these best texas state parks
for camping if you look at the titles of
all of the other results
no one has got that phrase in their
title best texas state parks for camping
so we've got the best places to camp it's
similar but not exactly the same
and none of the other results have
actually got it so I found
a keyword where nobody else is targeting
this
exact key phrase and there are millions
and millions of these keywords out there
you just need to go through the list
follow the process
and I will show you exactly how to sort
of
apply these filters and how to apply
that logic to the keyword list that
we've got
the other important thing as I just
mentioned is the length of the content
so if we take a look at my article
you know my travel croc website this
website is not even my primary website
so but I still i outsource all of the
content
but let's take a look at the length of
the content that I've got here so this
was posted by my wife Lorena
and if we count the actual length of the
content here
you'll see that I've got 3041 keywords
so it's a
high-quality in-depth piece of content
whereas the
other articles here on the front page don't
actually have that much content
so this is proof for you that first of
all relevance
the how targeted the title is to the
search term
and secondly the length of the content
really do matter this is exactly
how it happened with bora bora facts as
well so the Britannica
encyclopedia of course is a huge super
authoritative website and most people
would think that
there is no way they're going to outrank
britannica.com right
but if you look at the length of the
content
for bora bora this particular page
they have almost no content it's very
very short if we count this
content here it's 1100 words
so not very long and I published an icon
that's longer
with 1676 words i managed to outrank
britannica.com so once again prove
that length of content and relevance
really do matter so to validate
each of these keywords and find out if
it's actually a good candidate for an
article on your site or not
you need to analyze it in terms of first
of all of course search volume but
also the relevance of your competitors
and how long the competitor's content is
let's do it step by step together
to get the volume of searches you can
just use the google keyword planner tool
so let's take texas state parks with
cabins we can then insert it into google
keyword planner and we can see that
average monthly searches is 1k to 10k
which is good
I recommend to stay away from anything
less than 100 searches a month so we can
now populate 1k
to 10k as the volume and now let's
analyze the competition
for that once again let's open google us
so that we get the most relevant
results in the top 10 and let's analyze
the competition so here is all of the
competition
that we can see for this keyword term
let's review
position number one which is this one
texas.gov website
we can see that it's the the title
of the article is not relevant so we've
got texas state parks with cabins
that's the keyword and here it says
lodging texas parks and wildlife
departments so
this article is not specifically
targeting the keyword
so for position one i'm going to put not
targeted and i'm going to color it green
because that's a good thing for us then
let's count
the number of words in this article and
you can do this with a browser extension
called word counter we can just copy and
paste all of these
into microsoft word for example but here
we've got i've got the
counter extension installed so i can see
it's 409 words so very short which is
again it's good news for us
so we can put 409 and anything less than
one and a half thousand
is actually really good because it means
that if you publish an in-depth article
of 2000 words or more
you have a good chance of outranking
especially if it's not targeted
so let's make this green as well then
you will need to repeat the process once
again let's just do one more together
let's just do a different website okay
we'll do position three so here texas
outside
uh this one is actually relevant so it
says texas state parks with cabins we do
have texas state park with cabins
in the title so let's put in
targeted and then we will need to count
how many words they've got
so let's open this up once again i'll
use the browser extension
so let's select all of this and
right click and click count these words
it's 559 words
559 so it's targeted that's not so good
i'm just going to color code it as
red but it is 559 words so not a lot of
content so this is green for us which is
really really good
let's make it green and you will just
repeat the same process for each of the
positions and the more green you see
the better it is as you're working
through your short list of keywords this
way
you will very quickly discover that some
keywords just are obviously
looking a lot easier than others this is
just pure example this is not real data
so if you cross
check and find out that this is not
exactly right for these keywords
this is why it's just an example right
but you will generally find that some
keywords have lots and lots of green and
maybe just a couple of
red spots where the title is targeted
and the volume
is of competition content is quite low
and then others will have lots and lots
of red where
the titles are very targeted and the
content
is quite long and when you've got this
data it's very very clear that for
something like this texas state park
with cabins
if all of the competition have only got
short articles and
the titles mostly are not targeted if
you publish
a targeted article and you make it at
least one and a half or two thousand
words
long or significantly longer than sort
of the average here
on the front page you will actually have
a really really good chance of ranking
your post on page one of google just by
publishing high quality content
sometimes you just want to get traffic
fast right so if you want to learn how
to get traffic
extremely fast within the next 24 to 48
hours
then here is the Article that you should
go ahead and watch next it will show you
how to get traffic to your blog to your
website to your affiliate links
within the next 24 to 48 hours hope you
enjoy it thank you so much for read this article
i'll see in the next article
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